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Hiesters Lane Outlets  
755 Hiesters Lane
Reading, PA 19605

A variety of name brand outlet stores such as Burlington Coat Factory, Kids Depot, Luxury Linens, Baby Depot, and more are located at this outlet complex.

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Johnnie Holmes

Whom it may concern
Dear Tourism Partner:

The Pennsylvania Department of Transportation (PennDOT) and Keystone Welcome center at
The Lehigh Valley are currently developing plans to celebrate National Tourism Week to highlight the importance of tourism in Pennsylvania.

National Travel and Tourism Week is a collective effort to promote the power of travel through customized events in communities nationwide. The goal is to enhance the country's economy, security and perception, and recognize the cultural and social benefits created by travel and tourism.

PennDOT-operated Welcome Centers will be celebrating National Tourism Week beginning
May 3rd to 11th, 2014.

As a vital representative, we are extending an invitation for you to participate at the
Northampton Welcome Center. The Welcome Centers provide an opportunity for members of the industry to work in a partnership with the Commonwealth to promote and highlight tourism in Pennsylvania.

For additional information, please feel free to contact me. Thank you for your consideration, and I looking forward to hearing from you.

I've attached information on how you can take advantage of this year's National Travel & Tourism Week at the I-78 Welcome Center, May 3rd through May 11th, 2014. I would strongly encourage you to sign up for a couple of reasons…
2) It’s fun to talk with the people who stop in. Remember, the people stopping are asking for directions, often on their way to other places like Hershey, Lancaster and Gettysburg area College Graduations, etc. or just taking a break from driving. You can encourage them to visit YOUR business, attraction, restaurant, hotel, etc. on the way back or on a future trip.
4) Spending time with Johnnie, April and Kathy is beneficial since they are the people who make recommendations to visitors the other 51 weeks in the year!
If you have any questions…please call me at 610-250-1866. I hope to see you here.


Johnnie Holmes | Tourist Information Supervisor
PA Department of Transportation
Keystone Welcome Center at The Lehigh Valley
1400 Cedarville Road | Easton, PA 18042
Phone: 610.250.1866 | Fax: 610.250.1835

Johnnie Holmes at at 01:09PM, 2014/04/30.

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Reading Area Attractions

Reading Public Museum
Daniel Boone Homestead
Centre Park Victorian Historic District
Central Pennsylvania African-American Museum, The
Old Dry Road Farm
Italian-American Cultural Center of Pennsylvania
Reading Public Library
American Museum of Veterinary Medicine
Koziar's Christmas Village
Mid Atlantic Air Museum


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